Post by account_disabled on Apr 30, 2024 5:43:32 GMT -5
The possibilities are many and will largely depend on the creativity of your company, as well as your target audience. Knowing the people you want to reach is an important step when thinking about the ideal Live Commerce format for your company. So, with that in mind, we are going to bring here three of the main Live Commerce graduates from around the world. But first, it's worth saying that many companies usually use an opinion leader (KOL) or even a key opinion consumer (KOC) to conduct Live Commerce and interact with the public. Another point is to think about quizzes or games that can keep the audience entertained. It's not just about the product itself, it's very much about the audience. 1. Tutorials Quite popular on YouTube channels and social networks, the tutorial can also become a Live Commerce format.
Behind the scenes” videos If your idea is to help build the brand's image and identity, videos that show behind the scenes of the company can be a good alternative. Getting the public to see your initiatives in terms of sustainability, for example, is a way of providing transparency about the flags you raise, encouraging loyalty. 3. Interviews with a big name or influencer Influencer marketing can be a great Architectural Services Email List ally of Live Commerce. Using an influencer or a big name in your company's niche is an effective way to gain public attention and make your brand stand out. Here, the idea is to use people who really have authority for your audience, as their recommendation serves as a seal of approval for the quality of the advertised product.
With ChatGuru technology, your chatbot will be able to identify intentions and use existing resources to answer and resolve customer queries. Throughout the contact process that is established, the bot will be able to understand the stage your consumer is at and, thus, can establish the type of communication they need to receive to advance through the sales funnel. This way, you will be able to focus more attention on qualified leads. It is also important to highlight that chatbots can act in various strategies and cover a wide variety of use cases, from customer service to sales strategies, but always with characteristics related to instantaneity and availability. The intention is to offer your customers an efficient and reliable space in order to improve the experience, increase customer engagement and drive business.
Behind the scenes” videos If your idea is to help build the brand's image and identity, videos that show behind the scenes of the company can be a good alternative. Getting the public to see your initiatives in terms of sustainability, for example, is a way of providing transparency about the flags you raise, encouraging loyalty. 3. Interviews with a big name or influencer Influencer marketing can be a great Architectural Services Email List ally of Live Commerce. Using an influencer or a big name in your company's niche is an effective way to gain public attention and make your brand stand out. Here, the idea is to use people who really have authority for your audience, as their recommendation serves as a seal of approval for the quality of the advertised product.
With ChatGuru technology, your chatbot will be able to identify intentions and use existing resources to answer and resolve customer queries. Throughout the contact process that is established, the bot will be able to understand the stage your consumer is at and, thus, can establish the type of communication they need to receive to advance through the sales funnel. This way, you will be able to focus more attention on qualified leads. It is also important to highlight that chatbots can act in various strategies and cover a wide variety of use cases, from customer service to sales strategies, but always with characteristics related to instantaneity and availability. The intention is to offer your customers an efficient and reliable space in order to improve the experience, increase customer engagement and drive business.