Post by account_disabled on Feb 27, 2024 1:44:21 GMT -5
Talking about sustainability in business schools as a strategic part of their academic programs is essential to forge teaching and learning methods that promote ethical and socially responsible practices in students in the organizations in which they work. Defining and detecting problems to make relevant and timely solutions is one of the great challenges that business schools have, since it is very important that they provide knowledge and skills that stimulate sustainable actions to evaluate scenarios and help prevent socio-environmental risks. According to an online survey carried out by the cecialists in educational marketing, on the future of business education to 37 business schools and which had the participation of 5,365 respondents of 137 different nationalities, it states that “more than 80 % of respondents agree that sustainability and ethics should be integrated into all business education programs.” There are already many business schools who currently lead training programs to mold professionals with an ethical, responsible and sut evaluate the quality of business courses, such as EQUIS (European Quality Improvement System), AMBA (Association of MBAs) and AACSB (Association to Advance Collegiate Schools of Business), constantly put pressure on business schools. to establish sustainability and corporate social responsibility in their academic programs, as part of a holistic vision when doing business, as well as the adoption of sustainable lifestyles. Although more and more students are asking business schools to transform their academic programs, “business schools remain surprisingly slow to change and adapt to this new business reality, although students have a better understanding of “Sustainability compared to its predecessors is often perceived as a separate topic, disconnected from the key messages taught at the core of a business degree, where sustainability is often not mentioned,” according to AACSB Blog .
According to an article published in the New Zealand WhatsApp Number British newspaper The Guardian about sustainability as a key point in business schools to attract students, it states that "almost 80% of business schools agreed that sustainability is an important part of the MBA curriculum, with a similar number believing in the shift towards a stakeholder approach to management and business.” Even at primary levels, UNESCO, the organization in charge of coordinating the United Nations Decade of Education for Sustainable Development (ESD), advises governments and schools to change the way they think and act regarding a sustainable future, specifically in three topics: climate change, biodiversity and disaster risk reduction. “Education for Sustainable Development allows us to address present and future global challenges in a constructive and creative way; It also contributes to building more sustainable and resilient societies,” says UNESCO . From all areas, basic and higher education, it cannot be ignored that it is vital to incorporate sustainability into the study plans as a competitive advantage to train executives and young people who understand and comprehend that this topic not only brings social and environmental benefits, but also economic ones. That is, sustainability is economically profitable for the sustenance of the organization over time, without the need to compromise natural resources and the well-being of its main stakeholders.Test: Are you a terrible customer?Let's face it, whoever said that the customer is always right never lived with the modern consumer; the one who lives in a hyperconnected era and who demands more and more from brands, the one whose expectations are often unattainable and whose sense of respect sometimes seems to have gone on vacation. Quality products, friendly, fast and precise service, an experience straight out of fairy tales, a positive impact on the world, environmental responsibility, transparency, inclusion and much more; That's what today's consumers demand from brands all the time, but are they delivering the same amount of value in return, or are they just opening their wallets? By taking on the role of customer, people have the power to demand ethical behavior from companies, but as Uncle Ben in Spiderman would say, “With great power comes great responsibility.”
Every time a person assumes this role, he needs to understand that those who offer him a service are there to represent a company, not to be its slaves. They do their job to the best of their ability, and yes, they are people who get tired, make mistakes, and are sometimes in a bad mood as a result of a terrible customer's behavior. Are you one of them? The social responsibility of consumers In a deep reflection through his blog, speaker Matt Walsh refers to a personal experience to illustrate this phenomenon. «I could have taken a photograph of her and made it public to embarrass her, but I didn't. It's because I'm not trying to be vindictive, ma'am; "I would simply like to answer a question that you have asked," she clarifies before beginning her story. In his text, Walsh tells how one day while he was in line to order hamburgers at a fast food establishment, a woman burst in, very upset. At first he thought she was going through an emergency situation; Obviously something very serious was happening. Then she shouted, “No tomato sauce. "I said NO to tomato sauce." That's when the girl at the counter, confused, offers to clarify what happened while the furious customer seems to release in a second the stress she has accumulated all week. The person at the checkout even offers him another burger, but this doesn't seem to be enough. «I don't want a new hamburger. Give me your name and employee number, I'm tired of this. I want my money and your corporate office number. "Why can't I receive good customer service," she shouts among several insults. It is an anecdote that sounds familiar. No matter where you are in the world, you have probably witnessed similar situations more than once, and you could even have been part of them. It's Matt's answer to this question that is really thought-provoking. Well ma'am, it could have something to do with you being a rude and malicious person. Maybe you have bad customer service because you are a bad customer.
According to an article published in the New Zealand WhatsApp Number British newspaper The Guardian about sustainability as a key point in business schools to attract students, it states that "almost 80% of business schools agreed that sustainability is an important part of the MBA curriculum, with a similar number believing in the shift towards a stakeholder approach to management and business.” Even at primary levels, UNESCO, the organization in charge of coordinating the United Nations Decade of Education for Sustainable Development (ESD), advises governments and schools to change the way they think and act regarding a sustainable future, specifically in three topics: climate change, biodiversity and disaster risk reduction. “Education for Sustainable Development allows us to address present and future global challenges in a constructive and creative way; It also contributes to building more sustainable and resilient societies,” says UNESCO . From all areas, basic and higher education, it cannot be ignored that it is vital to incorporate sustainability into the study plans as a competitive advantage to train executives and young people who understand and comprehend that this topic not only brings social and environmental benefits, but also economic ones. That is, sustainability is economically profitable for the sustenance of the organization over time, without the need to compromise natural resources and the well-being of its main stakeholders.Test: Are you a terrible customer?Let's face it, whoever said that the customer is always right never lived with the modern consumer; the one who lives in a hyperconnected era and who demands more and more from brands, the one whose expectations are often unattainable and whose sense of respect sometimes seems to have gone on vacation. Quality products, friendly, fast and precise service, an experience straight out of fairy tales, a positive impact on the world, environmental responsibility, transparency, inclusion and much more; That's what today's consumers demand from brands all the time, but are they delivering the same amount of value in return, or are they just opening their wallets? By taking on the role of customer, people have the power to demand ethical behavior from companies, but as Uncle Ben in Spiderman would say, “With great power comes great responsibility.”
Every time a person assumes this role, he needs to understand that those who offer him a service are there to represent a company, not to be its slaves. They do their job to the best of their ability, and yes, they are people who get tired, make mistakes, and are sometimes in a bad mood as a result of a terrible customer's behavior. Are you one of them? The social responsibility of consumers In a deep reflection through his blog, speaker Matt Walsh refers to a personal experience to illustrate this phenomenon. «I could have taken a photograph of her and made it public to embarrass her, but I didn't. It's because I'm not trying to be vindictive, ma'am; "I would simply like to answer a question that you have asked," she clarifies before beginning her story. In his text, Walsh tells how one day while he was in line to order hamburgers at a fast food establishment, a woman burst in, very upset. At first he thought she was going through an emergency situation; Obviously something very serious was happening. Then she shouted, “No tomato sauce. "I said NO to tomato sauce." That's when the girl at the counter, confused, offers to clarify what happened while the furious customer seems to release in a second the stress she has accumulated all week. The person at the checkout even offers him another burger, but this doesn't seem to be enough. «I don't want a new hamburger. Give me your name and employee number, I'm tired of this. I want my money and your corporate office number. "Why can't I receive good customer service," she shouts among several insults. It is an anecdote that sounds familiar. No matter where you are in the world, you have probably witnessed similar situations more than once, and you could even have been part of them. It's Matt's answer to this question that is really thought-provoking. Well ma'am, it could have something to do with you being a rude and malicious person. Maybe you have bad customer service because you are a bad customer.